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Work in Sports: 6 Tips to Get Ahead
Graduating from your undergraduate institution in April or May and want to break into the business of sports (particularly in the representation of athletes) but have no idea where to start? Here’s a...
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5 Proactive PR Tips for Sports Figures
It’s official. Tiger Woods announced on his website that he will begin his comeback from the personal mega-bogey that derailed his professional career for four months. Ben Roethlisberger is still...
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The Vilifying of Athlete Crimes
Are athletes judged and dealt with more harshly for their indiscretions and blatant crimes than the Average Joe? Are they scrutinized and seen as villains under the media’s microscope in a way that’s...
View ArticleHockey Hall of Fame Great: Luc Robitaille
An interview with hockey hall of fame great Luc Robitaille. Gregg Miller met up with Luc, who now is President of Business Operations for the Los Angeles Kings at their facility in El Segundo, CA. Luc...
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Top 6 Life Lessons from Great Sports Films
The greatest sports films ever to grace the big screen are not purely for entertainments sake. Whether based on true events or fiction, each movie imparts to us some valuable life lessons. Let’s look...
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Open Letter to NFL Draftees
(This is a guest article by Wesley Mallette) Gentlemen, It’s almost here. Big weekend. Life-changing weekend for you and your families. You are going to hear a lot of things throughout the course of...
View ArticleInterview with Director Peter Berg
Here’s my interview with Peter Berg. He’s the director of one of the greatest sports films of all time “Friday Night Lights,” and recent box office smash “Hancock.” Peter and I met at his film 44...
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Using Mobile Apps in Sports Marketing
The future of sports marketing has already hit the American consumer where they live the most…on their mobile phones. The tech savvy sports marketer knows that not everyone is at home sitting in front...
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A Kid’s Guide to Sports Marketing
When you think of sports marketing, you probably think of adults writing adult-oriented campaigns, right? A creative sports marketer, however, realizes that they can and should target the juvenile...
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The Michael Jordan Guide to Sports Career Success
Michael Jordan is the epitome of sports career success. Not only is he one of the all-time greats on the court, he wields even more power off of it. In June 2010, Jordan was ranked by Forbes Magazine...
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